Website Tracking: What Sites Collect Beyond Cookies
So there I was, auditing a client’s site that had exactly one analytics tool installed. Simple job, I thought. Then I opened…
No fluff — just straight answers. Honest reviews of GA alternatives, cookieless tracking and tools that respect your data.
So there I was, auditing a client’s site that had exactly one analytics tool installed. Simple job, I thought. Then I opened…
You open your analytics dashboard. One number says 1,200 visitors. Another says 3,400 sessions. A third says 9,800…
Congratulations, you just inherited a website. Maybe you took a new job, picked up a client, or got…
Your analytics dashboard tells you that a page gets thousands of visits but barely any conversions. Great. So…
You pull the same report twice. Same site, same date range, same dashboard. And somehow the numbers do…
Picture this. You have finally decided to leave Google Analytics. Maybe the interface drives you up the wall,…
Google Analytics is free. Completely free. Zero dollars. But here’s the thing — you’re still paying. You’re paying…
When I launched my first blog, I was obsessed with pageviews. Every morning, I’d refresh my dashboard like…
You land on a website and BAM — a giant cookie banner covers half the screen. Three buttons,…
Most businesses install analytics first and ask questions later. They drop a tracking snippet on their site, watch…
You visit a website. A banner pops up — big, colorful, slightly annoying. It says something about cookies…
Your e-commerce store pulled in $47,000 last month. Revenue is up 12% quarter over quarter. The dashboard looks…
You open your analytics dashboard on Monday morning, coffee in hand, ready to make sense of last week’s…
Imagine this: you’ve just spent six months building a solid analytics setup, tracking every click, scroll, and conversion.…
You’ve set up your analytics, traffic is flowing in, and everything looks great—until legal sends you an email…