Leon Bauer
About

Leon Bauer

Analytics expert & founder

Hi, I'm Leon Bauer — a passionate explorer of the ever-evolving world of web analytics and digital measurement tools.

At Escape Analytics, I dive deep into the features, limitations and use cases of platforms like Google Analytics, Matomo, Plausible, Piwik PRO and others. Whether you're a marketer, developer or data enthusiast, this site offers clear, practical reviews to help you choose and use the right analytics tools.

My mission is to demystify analytics tools through honest reviews and step-by-step guides.

"No fluff — just straight answers to real questions."
25+
Articles Published
12+
Tools Reviewed
4
Content Categories
Expertise

What I cover

Deep dives into the topics that matter most for modern, privacy-first analytics.

Tool Reviews

In-depth analysis of analytics platforms — features, pricing, pros and cons.

Comparisons

Side-by-side comparisons to help you choose the right tool for your needs.

Privacy Focus

GDPR-compliant solutions, cookieless tracking and ethical data practices.

Metrics & KPIs

Understanding what to measure and why, explained in plain English.

Setup Guides

Step-by-step tutorials for installing and configuring analytics tools.

Best Practices

Getting the most out of analytics without compromising privacy.

My approach

01

How Tools Are Checked

Every tool is checked against its own documentation, pricing page and interface. No secondhand information.

02

Honest Assessment

I highlight both strengths and weaknesses. You'll know the limitations before you commit.

03

Practical Focus

Theory is useful, but implementation matters. Actionable advice you can apply right away.

Tools I've tested

Platforms I regularly work with and write about.

Google Analytics 4
Matomo
Plausible
Fathom
Piwik PRO
Umami
Simple Analytics
PostHog
Hotjar
Microsoft Clarity
Mixpanel
Amplitude

Why "Escape" Analytics?

Because sometimes, escaping the mainstream helps you see the bigger picture.

Google Analytics dominates the market, but it's not always the best choice. Privacy concerns, data ownership and complex interfaces are pushing many businesses to explore alternatives. This site helps you navigate those options.

Get in touch →